A Simple Photography Marketing Technique That Works (Case Study) July 15th, 2010
I’m sure like a lot of people want to know “How Do I Market My Photography Business?” and get more clients and customers?
This is probably the Million Dollar question. The truth is that there are many ways to do this, but sometimes it takes trying and testing new methods until you find one that works for you.
That’s why I’m so excited to share a recording from a phone call I recently did with one of our NPB students. His name is Gregg Workman and he’s done some testing in this department and agreed to share one of his techniques with me and everyone else in our little NPB community.
This is why it’s so important to surround yourself with like minded people that have the same goals. You can speed up the process by learning from other peoples mistakes and success.
Press the play button to start the recording and Enjoy! As always…leave me a comment below and let me know your thoughts.
Make sure to take notes and do what Gregg did…Take Action!
Posted in advertising, business, interviews, marketing, photography, pricing, techniques, tips | 11 Comments »
In this video I wanted to show you how to expand your photography using Digital Photo Studio Backgrounds. I receive a lot of emails from students that say they can’t afford a full studio with professional lights and expensive backdrops. Now with the help of technology and the new digital age that we live in…anyone can get in the game.
In the video below I’ll demonstrate how using these Digital Backgrounds and Props in Photoshop can be super simple.
The Digital Background we used in this video is available in our Digital Creations Club.
Check it out…Here!
Why Anyone Can Create Breathtaking Portraits June 30th, 2010
I was just updating our Digital Creations Club with 3 new sets and it hit me. I need to show the world that most anyone can create beautiful portraits. I say anyone…but you do need to have a passion for photography and truly enjoy it.
But, if you’re reading this blog post…you must love photography.
I wanted to post a few shots from 2 of the new sets and show you the before and after shots, so you can see for yourself.
Here’s a shot that was taken from one of our NPB Digital Creation Club members (Judy Kasper). This was shot on a black background and made it pretty easy to cut out in Photoshop.
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Here’s the after shot that I created. By using the Digital Creation, I was able to just cut out the dog in Photoshop and then insert him. I’m sure that if you had this image enlarged to a 16×20 or larger….you’ll get some heads to turn.

Now I wanted to also show how this same Digital Creation could be used for subjects other than pets. You always want to try and use subjects that target your market. If you’re creating a portrait to hang in your local pet grooming salon…go with portrait #1. This will align your services with theirs.
Here’s the before image I used to create the 2nd portrait.

And once again, after about 5 minutes on this one…I created another beautiful portrait.

For more information about our club…Click Here!
Here’s 2 more shots that were created with another one of our new Digital Creations. It’s called “Summer Picnic” and it works really well.


For more information about our club…Click Here!
So…I just wanted to post these examples of how using Digital Backgrounds and Props can turn you into a professional almost overnight. Plus it gives you access to $1,000’s of dollars worth of hand painted backdrops and props that you don’t have to purchase.
…and yes I would love you to join our club and start using our Digital Creations in your business.
Even if you just add these to your existing business…I’m sure your clients will love them and you’ll start to create some buzz.
Talk to ya soon!
I received an email the other day from one of our NPB subscribers wanting to know “How To Create A Portfolio” to show prospects. So…I decided to create a video explaining how I would create a portfolio from scratch and gain some additional benefits in the process.
Watch the short video below to see how you can follow this simple technique.
As usual…post a comment and let me know what you think.
Enjoy!
Another common problem new photographers have…is creating their (IM) Aka: Interest Magnet. This is a portrait to create desire for their services. Check out some of our IM’s that we’ve created and now offer to our NPB club members.
Digital Photography Tips Using Photoshop And Digital backgrounds March 24th, 2010
In this post I wanted to share a portrait that one of our NPB students (Carol) created and posted on our forum. I thought it was a great example of how you can create a beautiful portrait with some basic tools. I think you’ll see after you watch the video
Click Here to check out our NPB Digital Creations Club.
Here’s an example of the finished portrait. Great Job Carol!
Posted in Baby Photography, business, composition, digital backgrounds, digital props, elements, lessons, lighting, photography, photoshop, portraits, poses, posing, techniques, tutorals | 15 Comments »








