TweetIn my last post I shared Going Pro lesson #2 on Photography Marketing and how to create a funnel to attract, communicate and engage with prospects and clients. If you only do a small percentage of what I’m teaching in these lessons…you will still be further ahead than most business owners out there. In The Going Pro Lesson #3 I’ll show you the (2) pillars that can help you connect and spread the word about your business...

Tweet The…Going Pro Marketing Systems OK..this post is going to pick up were we left off in Video #1 of this Photography Marketing Mini Series. I’m going to reveal 2 Pro Marketing Systems that are not being used by 80% of businesses. If you understand this process and how powerful it is…you will stand out from any other business in your area. You will have the ability to connect and build relationships with your prospects...

TweetIn this first video I will be covering Photography Marketing and some principles that you need to be focusing on. This will be a video series that will build off of each lesson. These Photography Marketing lessons were originally released when we opened our private NPB Pro Inner Circle. It was said to be 3 of my best lessons on marketing photography and opened the eyes of many photographers. I really want you to watch each lesson and...

TweetI received an email the other day that I wanted to share with you from one of our Digital Creation’s Club Members. She is starting to have portrait parties and needed some advice. So…I thought I’d share it with you, because most people…including myself have fallen into this trap. Here’s the email she wrote and the advice I gave her. ===================================== Hi Scott, my name is Bec, I have...

TweetAfter receiving so many emails from our NPB subscribers asking “How Do I Get New Clients?“…I decided to create this short lesson. I’ll reveal (2) important mistakes that photography businesses make and how you can avoid them. Plus…I’ll show you (2) methods so you can get new clients and more sales…without having to do a lot more work. That’s pretty COOL In this lesson I’ll show...

TweetHere’s a short clip from a podcast we recorded for NPB Pro The Inner Circle about adding more sales to each client. It’s funny…we all focus on getting new clients, but we forget to focus on the clients we already have. These are people who already paid you and have their credit cards out wanting to buy more stuff. But…they can only buy what you show them. This is a very important lesson and you should take notes...

TweetHere’s a short audio clip from one of our NPB Pro Inner Circle Master Mind Calls. The actual call went on for  over an hour, but I wanted to let you eves drop in on the call. So you can see how these work and also learn from what we talked about and many struggle with…Pricing! Joel just started his business…did his first shoot and already has 3 more lined up. But he asked on the call….What Do I Charge?...

TweetThe other day I was reading an interesting thread on our NPB Private Forum about getting new clients and being FRUSTRATED. The common thing being said was “I tried this one technique and it was a Big Flop”. This isn’t the first time I’ve heard this from Photography Business Owners. We as humans want results….NOW! We think if we try something once and it doesn’t work, than it doesn’t work. We...

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TweetThis is a follow up post to the video I did the other day titled “How To Deal With Negative Feedback From Clients”. First let me say, thanks for all the comments and feedback everyone posted. It just goes to show that we all experience negative feedback…usually one time or another, but we need to learn how to channel it. Today’s video I wanted to talk about Deadlines and the power of using them in your business....

TweetIf you’ve ever received an email, phone call, letter or any negative comment from a client or potential client…You’re Not Alone! The thing is, you can receive 100 great responses or feedback from people, but the 1 negative message seems to take control over your thoughts a lot more than the positive ones. Trust me…I know this from experience and it has happened to me too! Actually…that’s what...

TweetUsually marketing and lighting questions are the top subject from our NPB subscribers and students. So…our first NewPortraitBiz podcast for 2011 is going to talk about these and answer two questions that were sent in via email. Question #1 - I can’t get people to pay higher prices for more services. Why? Short Answer: This is where I use the ipad example of how a strong “Desire”  is a huge driver for your...